Why we were needed

Health problems became the starting point

Founder Erik Sjöholm's own dogs, Morris and Zimson, struggled with joint problems and other ailments as they got older. This shortened their time together and became the driving force behind creating a feed that makes a real difference.

Insights from thousands of dogs

We saw the same problems over and over again

Sensitive stomachs, poor appetite, stiff joints – and dog owners who needed to buy several different supplements to make everything work. There was no food that took a holistic approach from the start.

Developed with real dog owners

Hundreds of customers helped us create the feed

Dogfather was developed together with our Changdobel customers. Through surveys, tests, and feedback, they have influenced everything from content to price. Created in reality – not just in a lab.

And with the dog experts here with us

Built with knowledge from those who work with dogs every day

Our staff has unique experience from thousands of dogs and trains others in canine knowledge. Their insights into what dogs need have been crucial in every step of the development.

No shortcuts – just careful craftsmanship

Years of development. Many iterations. Zero compromises.

This feed is the result of years of testing, optimization, and careful consideration with experts. We took no shortcuts, and no ingredient is "just for the label".

Everything extra is already built in

Probiotics, prebiotics, omega 3 and 6, joint support – at effective levels

Dogfather contains everything that is often sold as separate supplements. And not in symbolic amounts, but at levels that actually make a difference to your dog's health and daily life.

Premium without intermediaries

Luxury content – without the luxury price tag

We only sell through our own shop and in Changdobel's stores. No distributors, no intermediaries. This is how we can offer premium feed at reasonable prices.

Our first feed – and the start of something bigger

One all-round feed today. More variations tomorrow.

We are launching with a feed suitable for most adult dogs. Now we are listening to you. Is puppy food needed? Senior? Special needs? Dogfather develops with you – just like in the beginning.

Dogfather in a nutshell

For your dog's health. For a longer and happier life.

Dogfather is food based on real experiences, real dogs and real needs. A feed that makes a difference where it counts – in your dog's everyday life, every day.